The Agency Art House Showcases the Power of Art-Led Staging in Sherman Oaks

The Agency Art House Showcases the Power of Art-Led Staging in Sherman Oaks

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The Agency Art House, led by founder Arushi Kapoor, debuted its first staging project in the San Fernando Valley with a compelling presentation at 13907 Chandler Blvd in Sherman Oaks, an immersive, design-forward residence listed by Joey Ben-Zvi of the BZ Group. Conceived as a livable exhibition, the home brings together architecture, contemporary art, and lifestyle in a way that redefines traditional staging, transforming the property from a private residence into a cultural destination. On the market at the time of the event, the home successfully sold within two weeks of the exhibition.

Modern sitting room featuring a vaulted wood ceiling, custom dark cabinetry with integrated lighting, and a curved sectional sofa.

In collaboration with leading California galleries, including Ochi Gallery, The Hole / Show Gallery, and Sphere Gallery, The Agency Art House curated a museum-caliber selection of works by Ally Hilfiger and Sandrine Abessera. Placed in intentional dialogue with the home’s volumes, light, and materiality, the works enhanced each room as a distinct moment—inviting guests and prospective buyers to experience not just the architecture, but a fully realized vision of living with art.

Luxury dining room featuring a large wood table, custom oak wine wall with integrated lighting, and a coffered ceiling.

The event also introduced a curated retail layer led by social media tastemaker “ICON” Mario Lee, featuring pop-ups with Mìreal Fine Jewelry and Janessa Leoné, known for their refined fine jewelry and sculptural, sustainably crafted hats, respectively. These elements were not incidental; they were intentionally woven into the staging to create a multi-sensory, editorial experience that resonated across audiences.

High-end home bar featuring a black marble island with gold veins, custom oak shelving, and modern pendant lights

As part of The Agency Art House’s broader staging offering, the property became a platform for curated events, bringing together collectors, tastemakers, and buyers through a series of elevated gatherings. By layering art, design, and brand partnerships, each activation extended the reach of the listing beyond traditional channels, generating organic visibility, press interest, and targeted foot traffic.

Modern powder room featuring a terrazzo backsplash, black vertical stacked tiles, and a large round mirror.

At the core of this collaboration was the BZ Group, led by Joey Ben-Zvi, whose approach to residential real estate is defined by adaptability and a deep understanding of how to position properties in any market environment. By embracing art-led staging and experiential marketing, the BZ Group continues to set a new standard, leveraging creative strategy, cultural relevance, and strategic partnerships to ensure its listings perform on a higher level.

Double-height entryway foyer with a mezzanine overlook, cable railings, and light herringbone wood floors.

Through this series of curated events, the home attracted collectors, tastemakers, and qualified buyers, extending its reach far beyond traditional marketing channels. With each Art House activation, listings generate visibility, press, and meaningful engagement, reinforcing a simple but powerful idea: when art, real estate, and culture intersect with intention, they don’t just elevate a space, they accelerate its success.

Visit The Agency Art House to learn more about curation services and upcoming events.





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