From big award nominations to center-stage presentations, The Agency made a powerful impression at this year’s Inman Connect Las Vegas event. This year, we were named a finalist for the Golden I Luxury Brokerage Award (we won this accolade in 2022) and named a finalist for Inman’s prestigious Innovator Awards under two categories: Most Innovative Brokerage and Most Innovative Marketing or Branding Campaign for our “The Next Generation of Real Estate” campaign.
Additionally, several of The Agency’s own were nominated for Inman’s Golden I Club, which recognizes excellence in luxury real estate, including Santiago Arana as Top Luxury Agent, the Chernov Team as Top Luxury Team, and Lisa Hatem as Best Mountain Sale. Each of these recognitions is a meaningful acknowledgment of our brokerage’s dedication to pioneering compelling advancements in real estate service and marketing. Read more about our nominations here.
In addition to these impressive achievements, our team members basked in the spotlight at Inman Connect in Las Vegas, where industry leaders gathered to share insights and discuss the future of real estate. This year, The Agency’s own thought leaders took center stage, addressing critical trends and sharing innovative strategies to help agents thrive in the months to come.
Vicky Levitam on Emerging Luxury Markets
On Monday, Vicky Levitam, Managing Director of The Agency Panama, engaged with global leaders to discuss trends and opportunities in emerging luxury markets. Vicky shared how, with the pandemic migration now firmly behind us, local markets within Panama and Central America are experiencing significant growth as luxury destinations. She highlighted the emergence of new markets across the country, emphasizing the next-level developments she is spearheading in sales and marketing.
Rainy Hake Austin on Brand Evolution
The following day, Rainy Hake Austin, President of The Agency, led a distinguished panel of industry leaders to explore the topic, “What Lies Ahead: Evolving Your Brand.”
Mindful of the challenges in today’s ever-changing real estate landscape, Rainy shared strategies on how both brokerages and agents can adapt to stay relevant and resonate with their clients. The discussion focused on the importance of effective brand communication, ensuring that a brand remains ever-present and compelling to both consumers and agents while maintaining authenticity at its core.
Michelle Schwartz on Building Repeat & Referral Business
Additionally, Michelle Schwartz, Managing Partner of The Agency’s Valley offices, provided valuable insights on building a repeat and referral business. Emphasizing that real estate is inherently a people business, Michelle discussed how cultivating lasting, meaningful relationships with clients can lead to valuable referrals down the road. Her strategies for maintaining strong client connections highlighted the importance of trust and personal engagement in driving long-term success.
Ben Belack on Real Estate Reality TV & Communicating Your Value Proposition
Ben Belack, a main cast member on “Buying Beverly Hills” and no stranger to the spotlight, shared his expertise in articulating a value proposition in a competitive market.
During his participation on multiple panels, Ben outlined how agents can set themselves apart when it matters most, providing strategies for clearly communicating why clients should choose them over another agent.
Ben also participated in a main stage panel titled “Lights, Camera, Action: Reality TV and Real Estate,” where he offered insights on the impact of reality TV on the industry and how he leverages media exposure to propel his business and brand forward. Learn more about Ben’s panel at Inman here.
We’re proud of all our amazing agents and team members who participated, attended and were nominated for accolades at this year’s Inman Connect. See you back on stage next year!