The Agency’s Top Performing Property Videos of 2024

The Agency’s Top Performing Property Videos of 2024

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From stunning luxury estates to world-class developments, our top-performing social media videos didn’t just capture attention—they garnered hundreds of thousands of views, driving significant interest and generating leads for our agents. These viral hits prove the undeniable power of visual storytelling to elevate real estate marketing and directly impact business results.

With over 505K followers, The Agency’s Instagram account (@TheAgencyRE) continues to be a powerful platform for showcasing our listings and creating lasting connections with potential buyers. In today’s market, the spotlight is on social media—and our properties are stealing the show.

 

337 West Street – 396K Views

This breathtaking property became our highest-viewed video of the year, amassing an impressive 396K views. Its sleek design and prime location caught the attention of homebuyers and real estate enthusiasts alike.

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23920 Linden Terrace – 273K Views


Represented by Emil Hartoonian, this Calabasas listing captured more than a quarter million views, enthralling viewers with its flawless blend of style, space, and comfort.

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Serenity House in Crystal Harbour – 100K Views


This gorgeous Grand Cayman estate captivated 100K viewers with its pristine design and tranquil surroundings. “Serenity House in Crystal Harbour is one of the hottest properties on the market in Grand Cayman,” noted Stefan Cohen, who represents the estate alongside Fleur Coleman. “Thanks to the visibility generated by this Instagram campaign, we’ve received numerous inquiries and strong interest from potential buyers. While the home is still available, we’re thrilled with the response and the results this campaign has delivered.”

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Ritz-Carlton Residences – 87.6K Views


This video’s success not only boosted the property’s visibility but also helped secure major new listings for the agents.

 “The success of the viral post for the Ritz-Carlton Estero Bay really showed the power of The Agency’s social media and was a factor in winning the listings for another $107 million condo project and a $220 million duplex waterfront development,” said Shantel Shimkus, who represents the project alongside Jonathan Greenspahn, and Claudia Krysalowicz of the SK Luxury Group.

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Grand Harbour Waterfront Estate – 83.5K Views


The buzz around this captivating waterfront estate video helped elevate the Grand Harbour property to new heights. As Stefan Cohen and Fleur Coleman shared, the exposure from this social campaign attracted potential buyers who may not have seen the listing otherwise. 

“Grand Harbour Waterfront Estate is the ideal family home. Sharing this reel on The AgencyRE’s main social page has attracted a wider audience, showcasing this award-winning property in the Cayman Islands to potential buyers who might not have seen it otherwise,” said Stefan. “As we wait for the perfect new owners, we’re very pleased with the interest this social media campaign garnered so far.”

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